Joe Barbat |
| CEO & Chairman |
| Wireless Toyz |
|
Michigan, United States |
About Joe Barbat
Entrepreneur Joe Barbat’s Wireless Toyz store has been referred to as a revolution in wireless retail. Established in 1998, Southfield, Michigan-based Wireless Toyz has seen unprecedented growth since its founding, largely due to the innovative franchise and business models designed by CEO and Chairman Joe Barbat.
With 100 stores located throughout the country, including in Michigan, Texas, Arizona, California, Florida, Ohio, Indiana, Oregon, Washington, and other states, Wireless Toyz has achieved phenomenal growth due in part to a franchise-friendly model. Independent cellular stores that have converted to Joe Barbat’s Wireless Toyz model experience operating a much more efficient business. Wireless Toyz’ marketplace growth has been carried by hundreds of content franchisees. Wireless Toyz boasts an overall positive franchisee satisfaction rating, and a large number of existing franchise owners have signed additional contracts with Joe Barbat’s company to open more stores.
Named one of the fastest growing franchises of 2007 by Entrepreneur magazine, Wireless Toyz ranked as number 352 in the same publication’s Entrepreneur Franchise 500 list of that same year and advanced to number 169 in 2008. Built on the principles of convenience and variety, Joe Barbat’s Wireless Toyz stores have prospered because of the company's unique concept. Wireless Toyz features one-stop shopping, allowing wireless users to compare and contrast cell phone plans by Sprint-Nextel, T-Mobile, Verizon, and other providers. Additionally, each Wireless Toyz store is owned and operated by a competent wireless phone expert, providing customers with a comprehensive resource for information and questions.